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- <text id=89TT1671>
- <title>
- June 26, 1989: Dan Quayle's Salvage Strategy
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1989
- June 26, 1989 Kevin Costner:The New American Hero
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- NATION, Page 22
- Dan Quayle's Salvage Strategy
- </hdr><body>
- <p>Oddly enough, it depends on being more like Walter Mondale
- </p>
- <p>By Laurence I. Barrett
- </p>
- <p> Dan Quayle visited four Central American countries last week,
- promoted his usual hard line against Nicaragua's Daniel Ortega
- Saavedra and Panama's Manuel Antonio Noriega, and admonished
- right-wingers in El Salvador to abjure human-rights abuses. That
- his efforts received routine news coverage delighted his staff.
- </p>
- <p> Why the glee over this ordinary transaction? Because Quayle
- hardly qualifies as an ordinary Vice President. Since becoming
- George Bush's running mate, Quayle has had to whittle away at a
- monstrous burden: being tagged as Bush's first big mistake. That
- he avoided gaffes last week represented progress. That news stories
- concentrated on his message amounted to a major improvement.
- </p>
- <p> Quayle has been building a reputation for himself behind the
- scenes too. Last month the Indiana conservative formed an unlikely
- alliance with a Brooklyn liberal, Congressman Stephen Solarz, on
- a complex issue. Quayle returned from a trip to Southeast Asia
- convinced that the U.S. should give military assistance to Prince
- Norodom Sihanouk's faction in Cambodia. Solarz shared that view.
- Together they lobbied to deflect a Senate proposal to bar such aid.
- Quayle's initiative surprised Solarz on two counts. "Quayle seemed
- to be one of the few in the Administration who really seized the
- issue," he says. And in Solarz's 15-year career, it was only the
- second time a Vice President approached him on a serious matter;
- on the first occasion, it was Walter Mondale.
- </p>
- <p> Quayle in fact resembles the activist Mondale model of a Vice
- President far more than the invisible-man version perfected by
- Bush. The difference is the heart of Quayle's salvation strategy.
- He staggered through the election branded an overprivileged
- airhead. As candidates or incumbents, Vice Presidents often attract
- some derision. For the young golf addict, it was a nearly lethal
- dose. "I came to the office adding a bit of luster to that
- ridicule," he muses. Allies advised him to go underground, to avoid
- risks. But with escalating speculation that Bush would dump him in
- 1992, Quayle and his advisers decided that inactivity was the
- biggest risk of all. "We had to move before the clay hardened,"
- says his chief of staff, William Kristol.
- </p>
- <p> To remold the image, Quayle would have to be seen, first as an
- effective inside player and outside spokesman. With encouragement
- from Bush and White House chief of staff John Sununu, Quayle became
- a voluble participant in strategy sessions. He lined up with Sununu
- and Defense Secretary Dick Cheney, for instance, to support a
- relatively high budget for the Strategic Defense Initiative. Then
- it was Quayle who laid out in a major speech the Administration's
- line on SDI.
- </p>
- <p> While never deviating from basic Bush policy in public, Quayle
- places himself a few degrees to the President's right, acting the
- conservative enforcer. It was Quayle who talked about the Soviets'
- "hatred of God." While in Central America, he inveighed against the
- "axis" of dictatorships in Panama, Nicaragua and Cuba, and posed
- with a grenade launcher that he said the Sandinistas had shipped
- to Marxist rebels in El Salvador.
- </p>
- <p> Quayle insists he never distorts Bush's basic themes. His more
- controversial statements, he argues, are part of the "rhetorical
- role that a Vice President can have. The Vice President can say and
- do things the President shouldn't."
- </p>
- <p> While this tactic reinforces Quayle's ties with conservatives,
- it has barely helped his national image. His frat-house mien,
- accentuated by an appearance younger than his 42 years, is
- compounded by his reliance on ebullient cliches when he lacks a
- staff-written script. Too often he comes across as a kid struggling
- gamely with an adult role. While some surveys have shown a modest
- improvement in the public's general perception of him, he still
- gets negative marks on the critical question attaching to any Vice
- President: Is he qualified to assume the presidency? A May Gallup
- poll reported that 52% of Americans think not.
- </p>
- <p> Until recently the press seized on every blooper as
- underscoring his lack of heft. A few published put-downs were
- inaccurate, including a joke reported as fact -- that he thought
- Latin is the language of Latin America. Still, Quayle commits
- enough miscues on his own to supply critics with ammunition.
- Addressing the United Negro College Fund, whose motto is "A mind
- is a terrible thing to waste," he lost himself in a self-indicting
- verbal fog: "What a waste it is to lose one's mind or not to have
- a mind. How true that is."
- </p>
- <p> "There is a tendency when one is very confident to be verbose,"
- he explains. "It's a matter of discipline." Verbosity is also a
- dodge for anxious politicians who lack thoughtful things to say.
- Nonetheless, the Vice President's newly restored confidence seems
- genuine. It is based, he says, on Bush's strong support of him and
- on his age: "I'm going to have time to cast the true identification
- of Dan Quayle out to the general public." In five months as Vice
- President, Quayle has demonstrated to fellow insiders that he is
- an effective Administration operator. But it will take more than
- that, and more than the discipline he is striving to attain, to
- create that great political intangible, national stature.
- </p>
-
- </body></article>
- </text>
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